The Fife Arms reopens in Braemar and is set to be a society hangout

Forget Soho House, now society beauties are set to stay in the VERY swanky Scottish hotel opened by Prince Charles (and it’s filled with art worthy of a London gallery)

  • The Fife Arms, in Braemar, Aberdeenshire, is a Victorian coaching inn that has been newly renovated
  • The stylish hotel reopened last month following an extensive transformation by its art gallery owners
  • Property boasts 46 bedrooms, 12,000 pieces of art and antiques, and a garden by a royal-approved designer
  • Society bible Tatler has praised the hotel and it has already been visited by Prince Charles

Aberdeenshire has long been loved by the Queen but it could soon become the place to be seen for society movers and shakers, all thanks to a recently opened boutique hotel that is generating serious buzz. 

The Fife Arms, in the heart of Braemar, has been praised by tastemakers at Tatler and already counts Prince Charles among its visitors. 

The 46-room hotel, situated deep in the breathtaking Cairngorms National Park, also boasts a stunning art collection worthy of a London gallery, which is sure to impress even the most discerning culture vulture. 

Sumptuous: The Emperor Suite in the Fife Arms, Breamar, Aberdeenshire, which opened last month following a renovation

Stately: The Drawing Room at the Fife Arms is filled with the artwork and quirky objets typical of the stylish 46-room hotel

Meeting place: The public bar, now called the Flying Stag, is hung with a series of portraits called the Characters of Braemar 

Royal visitor: Prince Charles, known as the Duke of Rothesay in Scotland, with owner Ivan Wirth at the opening this month

Breathtaking setting: The 46-room hotel, pictured, is situated deep in the breathtaking Cairngorms National Park

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The property, a former coaching inn, was bought and transformed by Ivan and Manuela Wirth, who co-own the international Hauser & Wirth galleries, which has outposts in London, Los Angeles, New York and Hong Kong. 

It relaunched shortly before Christmas but was officially opened by Charles and Camilla, known as the Duke and Duchess of Rothesay in Scotland, during a visit earlier this month. 

Patterned perfection: The Jacobites Rising room, pictured, features intricate wallpaper, an ornate bed and painted portraits

Full of character: The Edward VII suite, left, boasts a large bathroom. Right, the staircase has been thoughtfully decorated

Cosy: The Pine Wood room, pictured, echoes the contained comfort of a personal cabin on the Caledonian Sleeper train

The hotel also has the benefit of being located in the town of Braemar, which the Queen visits annually for the Braemar Gathering, the most famous highland games in Scotland. 

Boasting individually designed bedrooms and suites, The Fife Arms also offers a restaurant, cocktail bar, library, playroom and spa. 

In keeping with the owners’ passionate, decades-long dedication to modern and contemporary art, more than 12,000 works of art, antiques, and objets have been thoughtfully integrated into its every room, corridor and corner.  

Grand: The Clunie Dining Room, pictured, takes its name from the River Clunie which is overlooked by the hotel

Highland escape: The India Suite, pictured, offers guests a writing desk with views out over the grounds

Modern flair: American artist, writer and naturalist James Prosek has designed the hotel’s striking coat of arms, pictured

Among these works are large-scale site-specific commissions by internationally-renowned artists – Zhang Enli, Guillermo Kuitca, Subodh Gupta, and Bharti Kher. 

While much of the interior was redesigned by the same architect behind The Goring Hotel and The Savoy Grill, the building has retained all of its timber sash and case windows, as well as a large number of original chimney stacks. 

Even the garden has royal links, with Jinny Blom, who has previously worked with Prince Charles and Prince Harry’s charity Sentebale, asked to design the outdoor space.   

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