Butcher warned by police to tone down signs advertising 'big breasted birds', 'big cocks' and 'horny sausages' – despite NO complaints

Pete Lymer, 43, was told to tone down the signs – despite nobody complaining.

Now the owner of J W Ash & Son in Leek, Staffs, has branded the police warning as political correctness gone mad.

He said: "Just after Christmas apparently somebody complained to the police, saying it was offensive.

"Last month a lady from the police came in and asked if we could pull our sign in.

“And a bobby came in last Thursday.

“They're just doing their job so I'm not annoyed with the individuals.

"I think it's just blown out of proportion. I'm not trying to upset anybody, I'm not the kind of person who would write something genuinely horrible.

“About four years ago some ladies posed next to the sign – they thought it was funny – and it ended up in a magazine.

“So I think times have changed a bit. I think political correctness is getting a bit out of hand."

Pete had even been overwhelmed with responses after he put an appeal on Facebook in January asking people to submit their own naughty sayings.

"It wasn't even mostly blokes sending them in, it was women!" he said.

Ady Woodcock, who owns a carpet shop next door, described the blackboard as "banter".

The 43-year-old said: "It's a bit of fun and it does make me laugh sometimes.

“You see people going past taking pictures of it with their phones.

"I've known Pete a long time and he has a good sense of humour.

“I don't know why this has come out now, all of a sudden. More people seem to be offended nowadays or get upset about certain things.

“I have never thought that they are particularly offensive but you can't please everybody.

"I think it's a bit much the police getting involved."

And customer Jean Fisher, 64, added: "That is just Pete's sense of humour.

“I don't know why somebody suddenly decided it wasn't OK. “I've never thought the signs were too much.

“It's quite sad because that's a part of his shop.

“He just does it to draw attention to the business. I wouldn't have thought it was a police matter."

A Staffordshire police spokesman said: "We’ve received no complaints about signage outside J W Ash and Son butchers in Leek.

"However, the local Chief Inspector for the Moorlands did advise the owner to give careful consideration to what was written on the boards in case anyone took offence.

“No other action has been taken."



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