Snoop Dogg's doppelganger wins back access to Instagram account

Snoop Dogg’s Brazilian doppelganger that rapper jokingly called his ‘cousin’ wins back access to his Instagram account after court battle

  • Jorge Toledo is a 42-year-old Rio de Janeiro resident who has gone viral for his striking resemblance to rapper Snoop Dogg
  • The hip-hop icon’s doppelganger had his Instagram account shut down in July, but a court has instructed the network to reactivate it
  • The ruling was issued October 27, but the account, @snoop.carioca, was still blocked by Instagram as of Thursday

A Brazilian court has instructed Instagram to reactivate the account of a man who bears a striking resemblance to hip-hop icon Snoop Dogg.

Jorge Toledo, 42, had his Instagram account banned by the social media network in July, according to Brazilian news site G1.

Instagram was given 48 hours to reinstate Toledo’s @snoop.carioca account on October 27 after the case was heard by the 1st Special Civil Court of the District of Duque de Caixas.

However, Toledo’s profile was still inaccessible as of Thursday afternoon.

Toledo claimed he doesn’t know why Instagram deactivated his account.

‘They didn’t tell me anything, they just knocked it down’, he said.

DailyMail.com reached out to Instagram for comment.

A Brazilian court ordered Instagram on October 27 to reactivate the account of Jorge Toledo, but it was still not accessible as of Thursday afternoon

Rapper Snoop Dogg attends the 2022 MTV Movie & TV Awards in Santa Monica, California, on June 5

Toledo said he initially drew recognition as Snoop Dogg’s doppelganger after strangers approached him during a Rio de Janeiro carnival and told him that he reminded them of the rapper.

‘I’ve always had great hair. At the carnival they said straight that I looked like Snoop. I didn’t care much,’ he said. ‘I like him, but I’ve always listened to Michael Jackson more.’

The married father took Snoop Dogg’s hair do and became a social media star.

‘I did braids and posted,’ he recalled. ‘It became a meme. My friend posted a video. Snoop saw it.’

Snoop Dogg eventually caught wind of the video in February 2020 and joked, ‘I found my cousin in Brazil.’

Rio de Janeiro resident Jorge Toledo is awaiting on Instagram to follow a court order and give him access once again to his account, which allows him to generate revenue to support his wife and children

Jorge Toledo (pictured) rose to fame in Rio de Janeiro as the doppelganger of hip-hop icon Snoop Dogg and went viral in February 2020 when the rapper shared a video of the Brazilian man and said that he had located his ‘cousin’

Jorge Toledo (left) is a Brazilian influencer who went viral in 2020 after Snoop Dogg posted a video of him. The 42-year-old has drawn recognition as the rapper’s doppelganger 

The footage went viral and has been viewed over 2.7 million times ever since

Toledo is holding out hope that Instagram will comply with the court order and give him access to an account that has more than 24,000 followers and has opened money-making avenues.

The shocking likeness to Snoop Dogg has allowed him to work three jobs as a cleaning assistant, car washer and street vendor to support his wife and children.

‘Deleting a digital influencer’s account is such a serious fact that we can compare it to taking a football from a player or the microphone from a singer, you kill his job,’ Toledo’s lawyer, Felipe Camargo, told G1. ‘He can no longer produce content or be found to do new work. And platforms like Instagram don’t produce content. Those who produce are the influencers and users, who make the wheel spin.’

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