Ekin-Su Culculoglu DROPPED by Oh Polly after less than six months

EXCLUSIVE: Ekin-Su Culculoglu is DROPPED by Oh Polly less than six months after signing ‘biggest clothing deal in Love Island history’

Ekin-Su Cülcüloğlu has been dropped by Oh Polly less than six months after signing the ‘biggest clothing deal in Love Island history’, MailOnline can reveal.

The Love Island champ, 28, who won the series with boyfriend Davide Sanclimenti, 27, last summer, is no longer working with the online giant and hasn’t shared an affiliated Instagram post with the brand this year.

A source told MailOnline that the partnership, which saw Ekin-Su launch her first ever collection in October followed by a massive launch party, ‘wasn’t working’ and the Dancing On Ice star’s range struggled to appeal to Oh Polly’s customer base. 

‘Ekin-Su and Oh Polly have parted ways,’ an insider revealed.

‘It’s complicated right now, and Ekin-Su won’t be publicly commenting on the end of her working relationship with the brand but there will be no further collaborations.’

Ekin-Su Culculoglu has been dropped by Oh Polly less than six months after signing the ‘biggest clothing deal in Love Island history’, MailOnline can reveal

The Love Island champ, who won the series with boyfriend Davide Sanclimenti last summer, is no longer working with the online giant (pictured in October) 

A source told MailOnline that the partnership, which saw Ekin-Su launch her first ever collection in October followed by a massive launch party, ‘wasn’t working’

A bidding war took place for Ekin, who won the Love Island vote by a landslide, with multiple brands keen to monetise on her villa stint.

PrettyLittleThing signed runners-up Gemma Owen and Indiyah Polak while Tasha Ghouri became the brand ambassador for Love Island sponsor eBay.

In August, Ekin closed a reported £1million contract with Oh Polly, which became ‘the biggest clothing deal in Love Island history.’

She released one collection with the brand and celebrated her deal with a huge party at London’s One Marylebone attended by the likes of Sam Thompson, Zara McDermott, Antigoni Buxton and many of her fellow Love Island co-stars.

After amassing over 3.2million Instagram followers, Ekin also signed partnerships with beauty brands B Perfect Cosmetics and Beauty Works, as well as becoming the Islander from the 2022 series to star in Dancing On Ice.

Ekin became the third contestant to be voted off the ITV show after causing controversy with her debut performance. 

The Turkish reality star shocked viewers with her seductive rendition of Britney Spears track Toxic, where she recreated her famous villa moment of crawling on her hands and knees across the terrace, while wearing a see through diamanté outfit.

Over 100 fans complained to OfCom, with judge Oti Mabuse later defending Ekin and a woman’s right to be sexy.

MailOnline contacted Ekin-Su’s spokesperson and Oh Polly for comment. 

Ekin became the third contestant to be voted off ITV show Dancing On Ice after causing controversy with her debut performance, which sparked OfCom complaints 

Davide joined Ekin on stage the week she was voted off Dancing On Ice, the couple making history by sharing a snog at the end of her routine to Car Wash

Ekin was inundated with brand offers after she won Love Island with Davide by a landslide in August, beating runners-up Gemma Owen and Luca Bish to the title

Despite pressures on their relationship as Love Island’s winning couple last year, Ekin-Su and Davide have defied the odds and are going from strength to strength.

In an interview this week to celebrate Valentine’s Day, Ekin-Su explained that their fans often doubt the authenticity of their romance if they forget to post on social media, but they prefer to keep some things private.

She told Fabulous magazine: ‘Our relationship is between two people, not the world. We don’t need to prove to anyone that we are real.

‘I believe the less you show on social media, the healthier the relationship is.’

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