Father teased for telling Facebook group to shun Prime for B&M drink

Prime hype! Facebook users shut down Dad who suggests they buy B&M’s version of viral energy drink, saying their kids want the ‘bragging rights’ of the real thing

  • Prime costs up to £20 in the UK, with eBay at one point listing one for £50,000
  • A man on social media said people should shun the brand for ‘Paddy the Baddy’ 
  • He was ridiculed with many claiming his suggestion will not ‘pacify’ children
  • READ MORE: ‘Little Del Boy’ is reselling empty bottles of viral energy drink Prime

Facebook users have poked fun at a dad who advised parents to snub viral drinks brand Prime for a B&M-branded alternative. 

Prime bottles – fronted by viral social media boxers KSI and Logan Paul – can cost as much as £20 in the UK, with eBay at one point listing one for £50,000.

Demand has shot through the roof in recent weeks, after Aldi announced it would be stocking Prime for £1.99 – before quickly selling out. 

The father on social media said people should shun the product for B&M’s Paddy the Baddy energy drinks.   

A father on social media said people should shun Prime drinks for B&M’s Paddy the Baddy (above) energy drinks instead – but fellow parents said he was missing the point, and that it was more about bragging rights than flavour

On a bargain Facebook group he wrote: ‘Just been to B&M and they are doing their own version of the Prime drink….basically the same drink in a very similar bottle.

‘My daughter just tried the orange one and really liked it. May be helpful to those parents who have been unable to get hold of real Prime.’

Parents quickly ridiculed him, telling him they should be staying away from the drinks. 

One person wrote: ‘People don’t buy Prime because they like it, they buy it because of what it is and who is behind it.

Prime bottles (above) – fronted by viral social media boxers KSI and Logan Paul – can cost as much as £20 in the UK, with eBay at one point listing one for £50,000

A second added: ‘Another version won’t pacify the kids.’ A third wrote: ‘It’s the bragging rights’ that kids want more than the drink.’

A fourth wrote: ‘Prime’s success is mainly due to how hard it is to find.’ While a fifth put: ‘Kids brag about owning it, makes other kids want it and because it’s designed to be in short supply to create hype it will always be in demand.’

The heavily teased father eventually turned the comments off before adding: ‘To all those commenting about why kids want it…I obviously already know this but Paddy’s version is almost identical and what’s to say this might not help some parents. I was just trying to be helpful.’

The news comes after there was a stampede in Aldi stores across the UK in December as parents were seen fighting with children to buy a £1.99 energy drink made by two YouTube influencers.

The Prime bottles – fronted by viral social media boxers KSI and Logan Paul – can cost as much as £20 online, with eBay at one point listing one for £50,000.

When Aldi announced it would be flogging them for as little as £1.99 it was inevitable demand would go through the roof.

Scenes of pandemonium exploded in some stores today, with children captured on video climbing over the aisles in one shop to try and get them. In some stores the drink sold out within three minutes, according to Prime Tracker UK, who traces supplies.

One mother told MailOnline her son had a bottle stolen out of his hand by an elderly pensioner while another father said: ‘People who were in the queue first were pushed and shoved out the way when the doors opened.

Hype: Some youngsters were seen climbing over the aisles as they battled to try and get the viral drink Prime

Thousands of customers were left disappointed after Aldi stores across the country sold out. Pictured: Aldi in Stapleford, Nottinghamshire

‘People losing their minds – my kids were pushed by grown adults over a drink.’

Lengthy queues were seen forming from 6am with footage inside the shops showing adults tussling with children to try and get their hands on them.

Commenting on one of the videos, KSI denied they were making too few drinks in order to increase hype.

He tweeted: ‘We’re not even trying to do that. We’re making loads of Prime daily, the demand is literally too high man.’

When it was launched the drink was shipped in from the US to be sold.

But now it is also reportedly made with the help of Refresco in the UK, which also produces Old Jamaica and Calypso.

The drink is fronted by the two YouTubers but according to bottles in the UK the company here is actually owned by US firm Congo Brands.

That firm is run by US businessmen Trey Steiger and Max Clemons.

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