Shoppers slam ‘bubble wrap’ ASOS dress that costs £68

Shoppers are left baffled by bizarre £68 ‘bubble wrap’ dress sold by ASOS

  • ASOS is selling the Jaded London All Over Sequin Mesh Beach Dress for £68 
  • The brand suggest it is similar to outfits A-lister Beyonce has worn 
  • Shoppers are slamming it as ‘bubble wrap dress’ and say it ‘a major retail fail’ 
  • ‘If the model looks embarrassed to be wearing it, it’s a no for me’, one wrote   

The naked dress trend is popular with celebrities on the red carpet, but ASOS shoppers have been left baffled after spotting a see-through dress on the site that looks as if it’s made from bubble wrap.  

The ‘Jaded London all over sequin mesh beach dress’ is currently for sale on the site at £68, and is still available in every size.

It’s described online as ‘sweet looks from the ground up’ from ‘super-cool’ Jaded London.

But shoppers have wasted no time taking to social media to criticise the garment, calling it a ‘major shopping fail’, while another suggested the brand ‘needs to look at their products’. 

Shoppers were stunned by the sheer dress, which is listed online as £68, and compared it to ‘ bubble wrap’ 

‘Oh huge #retailfail ASOS,’ one wrote,’ Must be going through people’s bins and nicking all the Amazon bubble wrap to make that.’

MailOnline has contacted ASOS for comment. 

The Jaded London All Over Sequin Mesh Beach Dress looks to have been created as a beach cover up, with a sheer style and ‘sequin-embellished design.’

With a cowl neck and slim straps, the piece has a slim cut, and is almost completely see-through.  

The sheer mini dress has delicate straps and a cowl top, and is described by ASOS as ‘a sweet look from the ground up’

Shoppers were critical of the bubble wrap dress, with one calling it ‘a huge retail fail’ and another saying they couldn’t understand the point of it 

The brand even suggested that it’s similar to a sequin head-to-toe look that superstar Beyoncé has worn.

The popstar wore a sequin Givenchy gown to the Met gala in 2015. 

The dresses description appears to nod to the look, reading:’ If Beyoncé’s done it head-to-toe, then you know you’re onto a good thing.’

But shoppers were not convinced by the item and took to social media to criticise the item. 

Beyonce wore this sheer sequinned Givenchy gown to the Met gala in 2015, and the brand seemed to be suggesting that its creation could help fans emulate the singer’s style 

The dress is described online as a ‘sweet look’ from head to toe, but shoppers were unconvinced by the hefty price tag and ‘bubble wrap’ design 

‘£68 for this!? If the model looks embarrassed to be wearing it, it’s a no from me. Reckon I’ve got some bubble wrap somewhere that looks similar,’ one commented online. 

‘Anyone want to go out in a dress that looks like bubble wrap?’ another wrote.

Another commented: ‘ASOS seriously need to look at their products!? What on earth!?’

Others were critical of the price, posting laughing emojis alongside comments like:’£68 to look like you’re wearing bubble wrap!’

One sarcastically wrote the piece looked like ‘an absolute bargain’. 

‘I’m sure there is a sale at ASOS when you’re trying to get rid of a dress made of bubble wrap,’ one shopper wrote.  

Shoppers were hugely critical of the garment, and wrote sarcastic and scathing comments about the dress on Twitter 

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