Def Leppard Teams With Six Hundred Four On New Sneakers
Def Leppard has teamed up with luxury shoe brand Six Hundred Four on four new sneaker styles.
The collection draws inspiration from the album art of three of the band’s albums, On Through The Night, Pyromania and Hysteria, along with a style dedicated to their band logo. Retailing for $265, each styles will be on display during the band’s current world tour at their meet-and-greets, starting July 1 and are expected to ship to customers in October. Size ranges from EU 36-47.
James Lepp, the founder of Six Hundred Four, explains: “It all started last summer when Phil Collen, the lead guitarist, entered our store. That resulted in a 30-pair exclusive collaboration with him, and now has led to a full collaboration with Def Leppard. Like the Phil Collen series, the Def Leppard collection will be unlike anything that’s hit the market before.”
Collen says: “Last year I collaborated with Six Hundred Four, so I know first-hand how thoughtfully they treat collaborations. From seeing this new Def Leppard collection, it’s no surprise that the shoes look flawless.”
Only 604 individually numbered pairs will be produced and exclusively available to purchase at SixHundredFour.com.
by RTTNews Staff Writer
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