Why Didn't Kris Jenner Change Her Name Back to Kardashian? Fans Have Theories

Kris Jenner is a highly recognizable individual. She is the matriarch of the first reality television family, and it is no secret that much of the family’s success is all due to her business skills. For years, the “momager” was married to Caitlyn Jenner, who was, at the time, known as Bruce. Together, they built a family that has risen to the highest level of fame.

In 2014 Jenner filed for divorce from the former Olympic gold medalist. Jenner is always looking for new ways to be in the spotlight, which leads everyone to wonder about something interesting. Why didn’t Kris Jenner change her name back to Kardashian? Fans have theories.

Her marriage to Bruce Jenner

When Kim, Kourtney, Khloe, and Rob were only small children, their mother married former athlete Bruce Jenner. The blended family seemed as happy as could be. According to Insidenova, the two had “a lot of great years together.”

It almost seems like it was too long ago even to remember, but at the time, Bruce was the more famous of the two. They supported each other and the kids, and it was around 2007 that the family began their rise to fame. The Kardashian-Jenner’s became household names, and while it is pretty safe to say that while both surnames were famous in their own right, the Kardashian name took the edge just a bit, at least at the time.

Why didn’t Kris Jenner change her name back to Kardashian? 

It has been over seven years since the Jenner’s divorced, and the famous mom continues to manage her children’s careers as well as her own. Upon learning that the marriage had ended, many fans may have thought that Jenner would change her name back to Kardashian. After all, she had toyed with the idea years ago while in front of the cameras, and the time seemed perfect.

So why didn’t she do it? According to Reddit, fans have theories. At the time of her divorce, she had already established her brand, and both names were highly recognizable. One user posted that “I think she wanted to change to Kardashian at a certain point because she wanted to benefit from the brand Kardashian as they were on the rise in that period.” Fans seem to feel that since her youngest daughters, who are Jenner’s, are just as famous as their older sisters, the Jenner name suits the family matriarch just fine at this point.

How did she build her brand?

The Kardashian-Jenner’s are quite arguably one of the most well-known families around, but it wasn’t always that way. So, how did they manage to rise to the top? According to Forbes, Kris worked extremely hard to do so. She knew what opportunities were worth taking, and she even says that “I love business and I love what I’m doing. When you’re really passionate about something and something fits, you just roll with that.” It looks like the Momager is one of the best in the business, knows what she wants, and more importantly, knows exactly how to go after it. 

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