A mom is making Halloween costumes for her kids every day in October, and the details are incredible

  • Each day in October, Lauren Mancke crafts elaborate costumes for her three children and shares photos with her 20,000 Instagram followers. 
  • Her most popular post so far this year is her kids dressed as the Rose family from "Schitt's Creek."
  • She's also created costumes of characters from "Space Jam," "The Mandalorian," "Inside Out," and "Willy Wonka & the Chocolate Factory."
  • Visit Insider's homepage for more stories.

As if taking care of three toddlers and working full-time during a pandemic wasn't time-consuming enough, Lauren Mancke has been hard at work producing some of October's most viral photos. 

The 35-year-old mom of three from Columbia, South Carolina, is making a new set of elaborate Halloween costumes for her kids every day this month and sharing pictures to her more than 20,000 Instagram followers with the hashtag #manckemonthofcostumes.  

The most popular picture she's posted so far this year is her three kids — 6-year-old Fox (pictured twice) and her 3-year-old twins Marigold and Lera — dressed as the Rose family from "Schitt's Creek." The post has earned over 28,000 likes and resulted in Mancke's largest boost in social media followers since she started the annual tradition in 2015. 

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Ew, David, we like won all of them. 😁🤣 An unbelievable and well deserved sweep of the Emmys last night for one of our favorite shows, “Schitt’s Creek”. Such talent! This also happens to be a sneak peek of our month long costume craziness. When I thought maybe we shouldn’t do #manckemonthofcostumes this year, I just kept thinking, but we just have to do @schittscreek. As Moira would say and with the vigor of a wartime radio operator, the show must go on! Be sure to follow along for DIY costumes every day in October using @primarydotcom clothing. . . . #yestoprimary #SchittsCreek #emmys #emmys2020 #DanLevy #EugeneLevy #CatherineOHara #AnnieMurphy #DavidRose #JohnnyRose #MoiraRose #AlexisRose #primarydotcom #halloweencostumes #schittscreekmemes #primaryhalloween2020

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"It's one of my favorite shows and so I wanted to lead with that one," Mancke told Insider. "You know, they got all the Emmy wins [and I wanted to] congratulate them. I really wasn't expecting everyone to love it so much, but I think they love the show so much, and I feel like kids really unknowingly nailed the poses of the characters." 

Mancke, who has always loved Halloween, started making costumes for her kids in 2015

Mancke said that she's always made costumes for herself and friends; she saw motherhood as an opportunity to continue her crafty hobby. In 2015, when Fox was 14 months old, she started dressing him in simple homemade costumes like a striped shirt and overalls for "Dennis the Menace" and the hobby quickly snowballed.

She took a year off in 2016 while pregnant with her twins but, in 2017, "once the twins were born everyone was like 'Are you gonna do the costumes? You gotta do the costumes, what's better than one baby? Two babies!' So we did it again that year and People magazine picked it up."

Mancke's kids help her with ideas for costumes based on movies and shows they're watching

Mancke said she's come up with the costumes for older movies and shows, like "Wayne's World" and "Friends," but her children share ideas too.

https://www.instagram.com/p/CGFIrjDBx1l

On average, the costumes take half a day to put together, but some of the more detail-oriented costumes can take much longer — this year's "The Mandalorian" costume took a week. Mancke said she normally works on a costume in the morning, shoots the photos in the afternoon, and posts them to Instagram the following morning.

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This is the way…to our next #manckemonthofcostumes, it’s day 10 with our favs the Mandalorian, the child (aka #babyyoda), and Cara Dune. This clan of three can bring me in warm or they can bring me in cold, bc I’m ded. 💀😍 Our ✨GIVEAWAY✨ is still going on & you may enter on this post too. For a chance to win a $100 @primarydotcom giftcard: 1️⃣ Follow @laurenmancke 2️⃣ Like & Tag a friend 3️⃣ Vote in the comments on what the Mancke kids should go as on the day of Halloween or reshare for additional entries. The winner will be announced tonight! 🎃 #thisistheway #themandalorian #thechild #starwars #disneyplus #caradune #themandaloriancosplay #kidscostumes #disneycostumes #starwarscosplay #primaryhalloween2020

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The process also depends on how quickly she can get her kids dressed and camera ready.  

"It's three toddlers so you can imagine how a photo shoot goes," Mancke told Insider. "But they're used to taking a picture, so they all relatively get in line and say cheese and do a little pose and they all hold them."

After doing so many shoots, Mancke's kids have developed their own styles and poses, which she says helps bring the characters to life. 

Mancke says the whole point of the series is to have fun with her children, but she also hopes the photos bring strangers joy, too

This year it carried an extra meaning — Mancke lost two grandmothers, one to the coronavirus and the second to other causes. With the coronavirus negatively impacting so many people and derailing much of 2020 (including Halloween in some areas), she hoped this year's costumes would give her followers something positive to focus on.

"This year kind of sucked. We're hoping to bring some joy to people, make people smile," she told Insider. 

Even though traditional trick-or-treating is up in the air near where Mancke lives, it's no doubt that her kids have their choice of some of the best Halloween costumes in town. Right now they're pulling for "The Mandalorian," but that could all change once she makes another popular set of costumes for the kids. 

"Right now, as of 10 days out, they all want to go as ["The Mandalorian"] but you know how kids, they change their mind and I haven't done the 'Frozen' costume yet so I'm pretty sure the girls might want to switch to 'Frozen' once they see that one."

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